Molly Parton Acid Smiley Early Rave DJ Brand Identity Design by Jeffrey Dirkse
Client
Molly Parton

Location
Los Angeles, California

Disciplines
Brand Identity
Molly Parton are a California based DJ Duo who play anything from Disco to Punk and everything in between. They were looking for a fun and bold Identity that represent their personalities and is easy to recognize.

During the 90's the well-known 'Acid Smiley' became synonymous to good vibes and partying. It allows for a variety of creative assets while maintaining a light and positive mood. For this reason I suggested to Illustrate our own version of the Acid Smiley together with hand-drawn letters for the Logotype.

Next to that, 50% of Molly Parton has a talent for writing catchy phrases and concept names. We used this to our advantage to further enhance the humorous part of the brand to give it an extra twist of creativity.
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Client Review​​​​​​​
Ryan & Jeffrey

Role
Founders
"Since working with Jeffrey I have been left with nothing but satisfaction as a client. He continues to execute beyond my expectations and enables me to continue optimizing growth for my businesses." 

There is no better alternative, in my view, than Jeffrey when it comes to trusting him with creating a visual identity for your brand and ensuring that all of the hard work on the back end is equally shown on the front end. 

He continues to successfully provide me with the framework needed to scale my companies and brands that are so important to me.

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